What to Wear for Your Headshot
"Fashion you can buy, but style you possess. The key to style is learning who you are. There's no how-to road map to style. It's about self expression and, above all, attitude." —Iris Apfel
Preparation is key to a Fabulous headshot & Personal Branding Shoot
Great portraits don't just happen. They require discussion of your goals and personal style, and then a plan for what works for you. This includes discussion of your brand, your style, and how to prepare. Preparation include personal grooming, wardrobe care, undergarments, and self-care.
My first question is always: what do you want people to feel when they see your portraits? If you want folks to feel happy, bright colors and playful outfits work well. If you want to appear professional yet approachable, consider a dress or a suit with a pop of color or fun accessory. There are so many ways to balance being a pro with also being accessible.
Clothing that is tailored to your body creates a sleeker look. The more definition created, the more we’ll see your shape. Blousy, bulky clothing can make you look bigger on camera. If you’re looking to create movement for a more natural, outdoor shoot, flowy clothing is lovely.
Keep things simple. Solids are best while busy graphics and logos can be distracting.
I love seeing folks in gorgeous colors. Consider colors that match your eyes, hair color or hues that are complementary to your skin tone.
Scoop, cowl neck, or v-neck are great options. While some my say avoid high neck tops, I do love a good turtle neck sweater. It's classic and a cowl neck gives your hands something to do. (See graphic below for neckline examples).
I highly recommend makeup for head shots. It not only enhances your features and brings pop to your look, it makes you feel great before your shoot. Stay away from shimmery eyeshadows or powders, and foundation that does not match your skin tone. All of my Personal Branding shoots include makeup with a professional makeup artist.
Come with clean, manicured nails. Hands come into the frame a lot with headshots. Neutral colors, simple buff, or French manicure are recommended.
Self-Care: sleep & hydration
Drink lots of water to keep yourself hydrated and get plenty of sleep. Both of these activities are important for everyday well-being but especially when you want to look your best in photos. (See below for grooming recommendations.)
eye Glasses that transition
If your glasses transition in sunlight or bright light, or your lenses take on a lot of glare, consider bringing a second pair of glasses or frames without lenses in them. Any additional concerns, please let us know before your shoot.
Make sure clothes are clean and wrinkle-free. Also, pay attention to the way your clothing fits. Bulky clothing can appear rumpled or make you look larger than you are. I often suggest more tailored, fitted pieces for both men and women. Plan to try on your clothes a week prior to your shoot so you know whether things need to be pressed, cleaned, or you need something else that is a better fit or style for you.